At Silk Road Games, we prioritise the privacy and security of our customers and site visitors. This Privacy Policy outlines our approach to collecting, using, and protecting your personal information. For any inquiries, contact us at contact@silkgames.co.uk.

Information We Collect

We may collect the following types of personal information when you use our website or make a purchase:

• Name and Contact Details: Includes your name, email address, postal address, and phone number.

• Payment Information: We process payment details for transactions but do not store them.

• Order History and Preferences: Details of purchases and preferences to enhance your shopping experience.

• Device and Usage Data: Includes IP address, device type, and information about how you interact with our site.

• Survey Responses: Information provided through surveys, competitions, or promotions.

How We Use Your Information

We use the information we collect to provide our services and improve your shopping experience. Specific uses include:

• Order Processing: To complete and deliver your purchases.

• Customer Service: To provide support and answer your queries.

• Personalised Experience: To offer relevant products and tailor content based on your preferences.

• Marketing Communications: If you opt-in, we may send you emails about new products, promotions, and offers.

• Fraud Prevention: To protect both you and Silk Road Games from fraud.

Sharing Your Information

We do not sell your personal information to third parties. However, we may share your data with:

• Service Providers: Companies that help process payments, deliver orders, or manage our website.

• Marketing Partners: Organisations that help us advertise Silk Road Games online.

• Law Enforcement: When required by law to protect our rights, customers, or to prevent fraud.

Any third parties we work with are required to treat your data with the same level of care and security as we do.

Marketing Messages

With your permission, we may send you marketing messages to keep you informed of our latest products, offers, and events. You can unsubscribe at any time by clicking the "unsubscribe" link in any email or by contacting us at contact@silkgames.co.uk.

Please note, unsubscribing from marketing messages does not affect service communications related to your orders.

Discovering Silk Road Games Ads Online

We may use digital advertising to show Silk Road Games promotions on other websites. This is done using cookies and ad tracking tools. These ads are based on your browsing history and engagement with our site.

Holding on to Your Information

We will retain your information for as long as you have an account with us or as necessary to provide our services. In some cases, we may keep data longer if required for legal or regulatory obligations, or to resolve disputes and prevent fraud.

Your Rights Explained

You have the right to:

• Access the personal information we hold about you.

• Request corrections to inaccurate information.

• Request deletion of your data under certain circumstances.

• Opt-out of marketing communications at any time.

• Withdraw consent where processing is based on consent.

To exercise any of these rights, please contact us at contact@silkgames.co.uk.

Changes to Our Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. Any updates will be posted on this page, and we encourage you to review it periodically.

Cookie Policy

For information on how we use cookies to enhance your browsing experience, please refer to our dedicated Cookie Policy page.

Contacting Us

If you have any questions about this Privacy Policy or how we handle your data, please reach out to us at contact@silkgames.co.uk.